The Ultimate Drop

Marketing is about creating experiences for customers, and ideally making those experience not only positive, but memorable.

When we created 'Fly into a Crusade' for TUI to leverage their Crusaders sponsorship we always knew we would make a decent splash in the marketplace - and that's exactly what happened. 

For one winner, his two mates, and Miss Tui it was the experience of a lifetime.

And for Luxon it was mission successful!

Flying into a Crusade

TUI Beer are recognised as the drop that brings the fun to Super Rugby, and it's no more true than with the Crusaders.

‘Fly into a Crusade’ gives some mates an opportunity of a lifetime - & unbelievable TUI shenanigans!

When a client is so determined to surround their brand with fun, and chooses to partner with a team as awesome as the Crusaders, only good things are going to happen.

This season we’re helping someone, and two of their best mates, score a skydive into Rugby Park, meet Crusaders players, tour the new AMI Stadium Christchurch, including the behind the scenes player areas &, finally, be hosted in the TUI Corporate Box at the game by the TUI Brewery Girls.

But for those of us lucky enough to be organising it... it’s work!

YEAH RIGHT.